Lead Generation Partners UK
Generate investment and financial leads through your campaigns and get paid per validated delivery. No monthly fees. No retainers. We pay when the lead is confirmed.
Pay-per-validated-leadMultiple active verticalsFast payment on deliveryNo monthly minimum
How the Partnership Model Works
Leadport buys validated investment and financial leads from supply partners - media buyers, performance marketing agencies, affiliate publishers, and Google and Meta campaign operators. You generate leads through your own campaigns. We validate them. We pay per validated delivery. No monthly fees, no minimum volume to start.
Partner Types We Work With
| Partner Type | Best Fit For |
|---|---|
| Individual media buyers | Freelance operators running Google or Meta campaigns at any volume |
| Performance marketing agencies | 200+ leads per week; formal supply agreements available |
| Google Ads partners | Search and Demand Gen; higher-intent leads command higher per-lead pricing |
| Meta Ads partners | Facebook and Instagram; strong qualification layer in campaign design is essential |
| Affiliate and content publishers | Owned audiences; comparison sites; newsletters; referral networks |
Platform-Specific Requirements
Google Ads - Search and Demand Gen
Google Search leads carry keyword-level intent - the prospect was actively searching for the product at the moment they saw the ad. This commands a higher per-lead rate. Demand Gen fills volume at lower CPL with lower intent. Requirements: vertical-specific landing pages, campaign-level qualification questions matching our brief, accurate conversion tracking per campaign and ad group, and correct per-lead consent capture.
Meta Ads - Facebook and Instagram
Meta leads have a different intent profile. The qualification step inside the campaign does more of the conversion work. Requirements: instant forms or landing pages with vertical-specific qualification questions, investment amount field at capture stage (not optional), explicit per-lead consent (not blanket), and real contact data - structure forms to minimise auto-fill errors.
Affiliate and Content Partners
If you have an audience interested in investment, personal finance, or alternative assets, you can monetise it through referral links to investment enquiry forms. Attribution is tracked via your unique link. Payment triggers on validated lead delivery.
What We Pay For
We pay for validated leads - contacts who clear our 5-step validation process and match the campaign brief:
- Phone number format check and live line confirmation where possible
- Email syntax and domain validation
- Duplicate check against the buyer's existing delivered leads
- Consent verification - documented per lead
- Campaign brief match - vertical, geography, and qualification criteria
Leads that fail any step are returned with a rejection reason. Rejection rates fall significantly once you understand our validation criteria - we share them in detail before you go live.
Verticals We Are Currently Buying
| Vertical | Volume Status |
|---|---|
| Alternative investments (gold, wine, art, crypto, watches) | Active - buying now |
| EIS and SEIS leads | Active - compliance approval required from buyer |
| Property investment (BTL, HMO, off-plan, development) | Active - buying now |
| HNW and sophisticated investor leads | Active - buying now |
| General financial leads (IFA, mortgage, pension, insurance) | Active - buying now |
| Whisky cask investment leads | Active - discuss market conditions before scaling |
Agency-Level Partnerships
Established performance marketing agencies generating 200+ leads per week can access formal supply agreements, dedicated account management, and volume-based pricing. Tell us your weekly volume and current monetisation setup. We will structure terms accordingly.
Frequently Asked Questions
How do I become a supply partner?
Email sales@leadport.co.uk with details of which verticals you are running, which channels you are using, and your approximate weekly lead volume. We will confirm supply fit and share campaign briefs and validation criteria.
What rejection rate should I expect as a new partner?
New partners typically see higher rejection rates initially, which fall as campaigns are optimised against our validation criteria. We share the exact criteria before you go live so you are not working blind.
How quickly are validated leads paid?
Payment terms are agreed at onboarding. We aim to process payments within 30 days of validated delivery confirmation.
Can I supply leads across multiple verticals?
Yes. You can supply across multiple verticals under a single partner arrangement. Each lead must be tagged by vertical at the point of delivery.
Lead Generation Partners UK
Pay-per-validated-lead · Multiple active verticals · Fast payment on delivery · No monthly minimum
Compliance: IC Brokers FZ LLC is not authorised or regulated by the FCA. We are a lead generation business. We do not provide investment advice or direct product recommendations. Tax treatment depends on individual circumstances. Buyers are responsible for their own regulatory compliance.